LinkedIn has become a powerful tool for doing business. Its 200 million members are promoting their businesses, making connections, finding employees and employers. Those not on LinkedIn are not doing business in the 21st Century. 
 
In this advanced session on LinkedIn, you will learn about:

* Why your business should be on LinkedIn
* Getting on LinkedIn: how to set up a company profile
* LinkedIn Ads: Promoting your business
* Branding Strategies
* Learning about News & Careers on LinkedIn
* Human Resources on LinkedIn


About the speaker - Michael Durwin: I'm an idea guy. I'm an early adopter. I'm a designer. That cool thing everyone is talking about? I was using it last year.  I work for Exclusive Concepts as Director of Marketing.  I have no sponsors. All social media content, opinions, images, video (Twitter, Facebook, LinkedIn, blog, etc.) are my own unless otherwise noted.  I always think before I speak, and if the amount of time I spend talking is any indication, I think a lot. 

For more info on Michael, see: http://www.linkedin.com/in/mdurwin